Welcome to the ADRENALINE family. As an ambassador, you represent the standard of our brand. You are defining the lifestyle, energy, and visual identity of ADRENALINE.
These guidelines ensure our brand stays sharp, cohesive, and instantly recognizable across all platforms.
1. Visual Identity & Aesthetic
Our aesthetic is bold, minimalist, and high-contrast. Every piece of content you post should feel intentional and polished.
- Color & Tone: True black and sharp whites. Avoid overly warm, yellow, or soft pastel filters. Keep your visuals moody, high-contrast, and clean.
- Framing: Keep product placements natural yet prominent. Avoid messy or cluttered backgrounds. Opt for raw urban environments or clean neutral spaces.
- Quality Standard: All video content must be shot in at least 1080p (4K preferred) at 60fps.
2. Content Expectations & Deliverables
As an active ambassador, you are expected to maintain consistent visibility for the brand.
- Monthly Deliverables: Post a minimum of 2 Feed Posts or Reels per month featuring official ADRENALINE apparel or assets.
- Tagging & Mentions: Send a collab request to
@JOINADRENALINEand include#ADRENALINEin your caption.
- Promo Code Placement: Your custom discount code must always be accessible, in your bio and in post captions.
3. Brand Conduct & Representation
You are a direct extension of ADRENALINE. We expect professionalism and respect at all times.
- Exclusivity: You are free to work with other brands, but you may not feature or promote direct competitors in the same post as ADRENALINE.
- Tone of Voice: Keep captions confident, direct, and energetic. Avoid overly casual slang that clashes with our minimalist brand identity.
4. Accessing Brand Assets
All official logos, high-resolution media clips, color palettes, and raw brand files are available directly inside the ADRENALINE CLOTHING app under the Assets tab.
Always use current, unaltered logos and raw media directly from the app folder when creating graphic overlays or video edits.